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Yuan Feng is a distinguished researcher and entrepreneur with a robust academic background in M.S. in Finance from Northeastern University, and a B.A. in Economics from the University of California, Irvine. Yuan has founded and led multiple educational and technology companies in both the United States and China. His research is primarily focused on the applications of Generative AI Models in marketing content analysis, encompassing both methodological tools such as GenAI Models (GPT, GAN, Stable Diffusion etc.) and substantive fields like social media and advertising. Additionally, Yuan has a strong interest in consumer behavior and is actively exploring this area to further enrich his research portfolio.